How We Rank Korean Marketing Agencies

Our Bayesian-weighted ranking formula, what counts as a verified review, our editorial policy, and what we do and do not independently verify.

The Bayesian-weighted formula

(m·C + R·v) / (m+v), where R is the agency mean rating, v the verified review count, C the site-wide mean rating, and m a confidence constant. This stops an agency with two glowing reviews from outranking one with thirty consistent ones.

No pay-for-placement

Listings are free, rankings are never sold, and claiming a profile grants no ranking advantage. The same formula applies to every agency.

What we verify and what we do not

We verify reviewer email addresses and moderate every review before publication. We do not independently audit agency-reported revenue, headcount, or client lists. Agency-supplied facts that we could not confirm from a public source are marked unverified.